CHICAGO, IL / AGILITYPR.NEWS / December 04, 2025 / For Immediate Release: December 4, 2025

Contact: Amy Gwiazdowski, agwiazdowski@ama.org

American Marketing Association Foundation Kicks Off Year-End Fundraising Campaign

Campaign to support and celebrate community members

Your support today shapes the future of marketing education and community impact

Chicago, IL—Throughout the month of December 2025, the American Marketing Association (AMA) Foundation will be raising awareness and funds to elevate marketing visionaries, empower future generations, inspire a more diverse industry, and ensure marketing research impacts public good. 

Gifts to the AMA Foundation support the community and programs of the American Marketing Association. 

Why is your donation important to the marketing profession and AMA community?

• Empower the Next Generation of Students: Preparing for the Future of Marketing

Provide scholarships and career development opportunities to students globally, ensuring access to tomorrow’s marketing careers regardless of background or financial resources.

• Develop Forward-Thinking Faculty: Nurturing Innovative Marketing Ideas and Talent

Provide advancement opportunities for academic experts who are teaching students, challenging what we know, and elevating ideas through best-in-class research.

• Support Passionate Professionals: Defining Marketing Excellence in Practice

Support professionals through critical career milestones by helping them build the strategic relationships needed to turn their ideas into action and elevate the marketing industry.

• Build a Dynamic Community: Forging New Knowledge in Marketing

Bring together marketers across age groups, sectors, and geographies to support each other, solve new challenges, and harness the collective power of AMA members.

The AMA Foundation is encouraging donations to the General Fund which supports the AMA’s mission and initiatives that bridge gaps, foster collaboration and drive positive change. Donors may also select one of the AMA’s specific funds should they wish to directly fund existing initiatives, including funds which support student learning, academic scholarship, and professional marketers’ achievements. To donate, visit AMA.org. 

"Every day, marketers, the academic community, and students are pushing the profession forward. The AMA Foundation exists to ensure they have the support, recognition, and opportunities they need to thrive. When you give, you are not just funding programs. You are investing in the future of marketing and the people who power it," said Hami Vo Arrington, Chair of the AMA Foundation’s Board of Advisors and a Founder at One Foot Over.

“This year, we’ve seen incredible progress in advancing the future of marketing, building a more dynamic community, and empowering the next generation of marketers. Your generosity ensures we can continue this vital work into 2026 and beyond,” said Bennie F. Johnson, Chief Executive Officer of AMA.

Learn more about how the AMA’s Foundation is inspiring a more diverse industry and ensuring marketing research impacts public good. 

Visit AMA.org to make your donation to the Foundation today. 

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