UNITED KINGDOM / AGILITYPR.NEWS / November 11, 2026 / Danielle Inman only went to three Baby Sensory classes with her daughter before deciding she wanted to run them herself. Now she is preparing to take over Baby Sensory Northampton, with plans to welcome more local families from 28 November 2026.

It was not a career move she had planned, but one she was more than prepared for. Danielle had spent most of her working life with children, including time in a nursery, and had also run a personalised gifts business after getting married. But taking her daughter to Baby Sensory gave her an idea of what she might do next.

Even as a second-time mum, she came away from the sessions having learnt things about her daughter's development. She liked that there was a reason behind the activities, rather than play simply for the sake of keeping babies entertained. That was what persuaded her to apply for the Northampton franchise after just three weeks of attending.

Danielle said, “I went along thinking I knew what to expect, but I was surprised by how much I learnt, even with my second child. It made me look at play differently and gave me ideas about what I could do with my daughter at home. 

“I remember thinking that I would love to be the person bringing those experiences to other parents.”

Baby Sensory is a programme for babies from birth to 13 months. Classes use music, movement, lights, textures and other sensory activities, with the research behind them helping parents understand how babies learn during their first year.

There is another project Danielle is keen to get off the ground in Northampton. After attending an event about fostering, she decided she wanted to do something practical for families who were having a difficult time. She has since joined forces with Baby Basics Northampton to organise a collection of items for local parents and children in need.

The appeal will give people in the area a chance to contribute useful essentials, with Danielle hoping that local families and businesses will get behind it.

For more information, please visit www.babysensory.com/northampton.