LOUISVILLE, KY / AGILITYPR.NEWS / June 22, 2026 / LOUISVILLE, KY (June 22, 2026) – Watch Hill Proper will host the Fourth Annual American Whiskey Festival on Saturday, August 15, 2026, from 5 to 10 p.m. at North Village Square in Norton Commons. The free, family-friendly event will feature live music, whiskey and wine tastings, local food vendors, artisan merchants, and enhanced VIP experiences. Tickets are on sale now.

Presented by Thomas Law Offices, the festival will welcome more than 40 distilleries and wineries offering tastings throughout the evening. Guests ages 21 and older can enjoy the Whiskey & Wine Garden, sponsored by Duckhorn Vineyards, featuring curated whiskey and wine experiences.

Live entertainment will take place on the Doo Wop Stage, sponsored by Doo Wop Shop, with performances by Soul Circus, Laurie Jane & The 45s, and Kimmet & Friends.

Guests seeking an elevated experience may purchase upgraded tasting packages, including access to the Whiskey & Wine Garden or the all-inclusive VIP Experience, which offers premium pours, specialty cocktails, chef-driven cuisine, and exclusive lounge access inside Watch Hill Proper.

Experience Options

Whiskey & Wine Garden – $60 Unlimited pours from more than 40 American whiskey brands and wines from Duckhorn Vineyards.

All-Inclusive VIP Experience – $300 Includes Whiskey & Wine Garden access, exclusive pours, specialty cocktails, food by Chef Michael Crouch, and private lounge access inside Watch Hill Proper.

New for 2026

Festival organizers are introducing four distiller-led private tastings, providing guests with an intimate opportunity to sample rare selections and hear directly from industry experts.

Private Tastings – $50 per person. Tickets are sold separately and are not included with Whiskey & Wine Garden or VIP admission.

Since its launch in Norton Commons, the American Whiskey Festival has become one of Louisville's premier summer events, drawing thousands of attendees each year to celebrate American whiskey, wine, food, music, and community.

Tickets are available now at: https://www.watchhillproper.com/awf2026

Media Contact

Erin Dullaghan Jones Dullaghan INK erin@dullaghanink.com 502.889.9245

About Watch Hill Proper Bourbon Bar & Kitchen

Watch Hill Proper is home to the world's most extensive menu of American whiskey and the largest bourbon collection in the country. Located in Norton Commons, just northeast of downtown Louisville, Watch Hill Proper is a dining destination dedicated to celebrating American whiskey, particularly Kentucky bourbon. The restaurant hosts public and private events, including bourbon and wine tastings, meet-and-greets with master distillers, and chef-driven themed dinners.